Online Marketing Services
As you may already be aware, online marketing is not just a single procedure. It is a generic term which covers a selection of different procedures which all aim to increase the presence or profitability of your website. This page will briefly outline each of the processes and how they can be used.
SEO Services
The most popular and powerful form of online marketing is search engine optimisation. SEO Services will normally consist of optimising your website in order to make it as relevent to your selected keywords as possible, adding new relevent content were applicable and finally creating backlinks to your website. All of these factors combined will help to increase the ranking of your website and therefore the amount of traffic that your site receives.
PPC Management
Pay Per Click (PPC) is another way of bringing traffic into your website. It allows you to instantly bring in targetted traffic to the site. You simply select the keywords that you want to appear for and place your maximum bid per click. However in order to get the most you can from a PPC campaign you, you will need to constantly monitor and adjust the campaign. This involves everything from the pages the ads go to, the adverts and the keywords through to the keywords that you appear for. We are able to take care of your PPC management in order to get the most from the campaign.
Conversion Rate Optimisation
Bringing the traffic into the website is only a part of the problem. Once the visitors reach the website you need to convert them into sales. We are able to analyse your website and see what you could do to the website in order to increase the amount of sales you get from the sale amount of visitors.
Email Marketing
Once you have your website bringing in a lot of traffic and converting well, we are able to help you with an email marketing campaign. This allows you to use your previous customers and target them with specific products and offers via email in order to encourage repeat purchase.
Web Design
We are able to offer a complete web design service for those without a website or anybody looking to give their website a facelift. All of our websites are designed with SEO in mind so that they have the best start possible in the search engines.